Category Archives: Cord-Cutting

SVOD Disruption – Could DTT be the Antidote?

Despite some notable mass audience success, with a much-anticipated Royal Wedding and popular 2018 FIFA World Cup, it has been yet another tough year for schedule-based television in the UK. The annual BARB measured Individuals 4+ consolidated (Live + 7-Days) … Continue reading

Posted in Adults 16-34, Adults 16+, Age Groups, Amazon, BARB, BARB Panel, BARB Universes, Commercial Impacts, Cord-Cutting, Death of Television, Digital Switchover, DTT, DTT Only Homes, DTT Platform, Forecasting, Freeview, Freeview Play, Netflix, Sky, SVOD, Television, Viewing, Virgin Media, Weather, YouTube | Leave a comment

The DTT Platform – Succeeding in the Face of the SVOD Challenge

In my previous note I discussed how 2017 was another challenging year for schedule based television in the UK, with the SVOD services (Netflix, Amazon, Now TV, etc.) in particular taking a bigger slice of the total video viewing pie, … Continue reading

Posted in Adults 16-34, Adults 16+, Age Groups, Amazon, BARB, BARB Panel, BARB Universes, BT, BVOD, Catch-Up TV, Commercial Impacts, Cord-Cutting, Digital Switchover, DTT, DTT Only Homes, DTT Platform, Freeview, Netflix, Sky, Smart TV, SVOD, TalkTalk, Television, Total TV, Virgin Media, YouTube, YouView | 1 Comment