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Category Archives: Netflix
The Rise of SVOD and the Future of TV
It’s finally happened, in late September 2018 BARB released the first instalment of Project Dovetail, with census level device-based data (which BARB has been publishing separately on their website since September 2015) being fused with people-based BARB panel data to … Continue reading →
Posted in BARB, Death of Television, Econometrics, EPG, FAANG, Forecasting, Future TV, Netflix, Ofcom, Projections, PSB, Regression, SVOD
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The Death of Television 2 – Blame it on the Weather!
A much-anticipated Royal Wedding and successful 2018 FIFA World Cup (with England reaching the semi-finals for the first time since 1990) have resulted in some notable mass audience success stories for schedule-based television in recent months. The 4th series of … Continue reading →
Posted in BARB, Death of Television, Facebook, Forecasting, Heat Wave, Impact Assessment, Model, Netflix, Regression, SVOD, Total TV Viewing, Weather
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The DTT Platform – Succeeding in the Face of the SVOD Challenge
In my previous note I discussed how 2017 was another challenging year for schedule based television in the UK, with the SVOD services (Netflix, Amazon, Now TV, etc.) in particular taking a bigger slice of the total video viewing pie, … Continue reading →
Posted in Adults 16-34, Adults 16+, Age Groups, Amazon, BARB, BARB Panel, BARB Universes, BT, BVOD, Catch-Up TV, Commercial Impacts, Cord-Cutting, Digital Switchover, DTT, DTT Only Homes, DTT Platform, Freeview, Netflix, Sky, Smart TV, SVOD, TalkTalk, Television, Total TV, Virgin Media, YouTube, YouView
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The Death of Television – Is it Finally Happening?
Although year-on-year schedule based UK television viewing, as measured by BARB’s consolidated (Live + 7-days catch-up) Total TV audience, has been in decline since 2012, it was beginning to show signs of levelling off with a very notable slowing in … Continue reading →
Posted in 2020 Forecast, Adults 16-34, Age Groups, Amazon, BARB, BBC 3, BBC1, Catch-Up TV, Channel 4, Channel List, Channel Schedules, Children, Death of Television, EPG, EPG Prominence, EPG Reshuffle, EPG Viewing Impact, HD, HD/SD Channel Swap, ITV, Linear TV, Netflix, PSB, Smart Phones, Smart TV, SVOD, Tablets, Television, Total TV, TV in 2020, Virgin Media, VOD
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EPG Prominence and Channel Performance – It Still Matters
In the late noughties, I was at a conference where one of the delegates noted how EPGs (electronic programme guides) with their ordered lists of channels and schedule information were so archaic that they might as well be considered ‘Victorian’, … Continue reading →
Posted in 4Seven, Amazon, BARB, Channel List, Death of Television, DTT, EPG, EPG Prominence, EPG Reshuffle, EPG Viewing Impact, Forecasting, Freeview, Internet TV, Linear TV, Live TV, Netflix, Ofcom, PVR, Sky, SVOD, Tablets, Television, The Grand Tour, Total TV, TV in 2020, Virgin Media, VOD, YouTube
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