Category Archives: Linear TV

The Death of Television – Is it Finally Happening?

Although year-on-year schedule based UK television viewing, as measured by BARB’s consolidated (Live + 7-days catch-up) Total TV audience, has been in decline since 2012, it was beginning to show signs of levelling off with a very notable slowing in … Continue reading

Posted in 2020 Forecast, Adults 16-34, Age Groups, Amazon, BARB, BBC 3, BBC1, Catch-Up TV, Channel 4, Channel List, Channel Schedules, Children, Death of Television, EPG, EPG Prominence, EPG Reshuffle, EPG Viewing Impact, HD, HD/SD Channel Swap, ITV, Linear TV, Netflix, PSB, Smart Phones, Smart TV, SVOD, Tablets, Television, Total TV, TV in 2020, Virgin Media, VOD | Leave a comment

EPG Prominence and Channel Performance – It Still Matters

In the late noughties, I was at a conference where one of the delegates noted how EPGs (electronic programme guides) with their ordered lists of channels and schedule information were so archaic that they might as well be considered ‘Victorian’, … Continue reading

Posted in 4Seven, Amazon, BARB, Channel List, Death of Television, DTT, EPG, EPG Prominence, EPG Reshuffle, EPG Viewing Impact, Forecasting, Freeview, Internet TV, Linear TV, Live TV, Netflix, Ofcom, PVR, Sky, SVOD, Tablets, Television, The Grand Tour, Total TV, TV in 2020, Virgin Media, VOD, YouTube | Leave a comment

Trends in Commercial Impacts – or How to Get Ahead in Television Advertising

Not only has year-on-year quarterly BARB measured Total TV viewing (i.e. how many people, on average, are watching TV at any given point in time) in the UK risen for the first time in over 3 years from 8.25 million … Continue reading

Posted in Ad-Skipping, Adults 16-34, Adults 16+, Advertising Revenue, Adverts, BARB, BBC 3, Commercial Impacts, Death of Television, EPG, Facebook, fast-forward, Linear TV, Live TV, London Olympics, Ofcom, Television, Timeshifted TV, Timeshifting, Total TV, Total TV audience, Total TV Viewing, TV, Viceland UK, Viewing | Leave a comment